Social Media Marketing Workshop at MCBL – Slides & Resources

I was absolutely stoked to give a social media marketing workshop yesterday (5/15/13) at the Patsy T. Mink Center for Business & Leadership at the YWCA of O’ahu. To those who made it out, deepest thanks for coming by and I hope to see you at the next workshop! Huge thanks to the Center’s director Cynthia Yamasaki (pictured) as well the other YWCA folks who made the workshop happen. If you didn’t make it, no worries and hope to see you at one of my future online marketing workshops! We’re going to learn a lot and have a really good time too… I’d hate to see you miss out ;)

I promised the attendees I would post the presentation and related/recommended content, so… here it all is!

Slides from the Presentation

References/Recommended articles

To access any of the videos in the presentation, just click on the screen capture of the video and it will take you to youtube.

To read more about a specific case study, click on any of the images on the slide that features it.

Finally, I talked about two different “8 Step Models”:

1) How To Put Together a Social Media Strategy In 8 Easy Steps

2) Social Media Strategy – 8 Step “Tool-Agnostic” Approach

Recommended software/apps/books

HootSuite – I spoke of this as a great tool to help manage and measure your social media marketing.  Highly recommended!  They are offering a 30 day free trial of their pro version here.

The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller – Great book with a simple but profound message.

Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World’s Hottest Social Network by Miles & Lacey – Awesome book on Pinterest.

Social Media Marketing Infographics

Facebook Marketing Strategies

Facebook Marketing Strategies Infographic

2012 Twitter Facts and Stats

2012 Twitter Infographic

7 Effective Ways to Market on Twitter

7 Effective ways to market on twitter infographic

Building The Perfect Marketing Pin for Pinterest

Building the Perfect Marketing Pin for Pinterest

Social Media Strategy – 8 Step “Tool-Agnostic” Approach

8 Step Social Media Marketing Strategy

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